Daily Archives: January 11, 2015
Digital Campaign and Views about Political Branding
Raheem Akingbolu takes a look at the place of marketing and branding in the ongoing electioneering campaign of political office seekers, using the Lagos State gubernatorial candidate of the All…
‘We Identify Talents and Give them Wings to Fly’
Noah’s Ark Group Managing Director, Lanre Adisa, says the agency is committed to creative works, even in the face of challenges in a competitive terrain. He made the pledge…
Growing Market Importance of Herbal Bitter Drinks
The Fast Moving Consumer Goods sector in Nigeria has become an easy prey for fakers and pirates. Everything is being faked, pirated or adulterated; not just luxury goods but even…