Yearly Archives: 2015
Harpic, Helen Paul In Strategic Partnership For Market Dominance
In a market where the focus has always been on music or movie stars when it comes to picking brand Ambassadors, delectable comedienne, presenter, singer and actress, Helen Paul-Bamisile…
Entrepreneur encourages Nigerian youths to cultivate entrepreneurship attitude
Chairman of Heirs Holdings as well as UBA Group Tony Elumelu, has encouraged Nigerian youths to secure their future by cultivating an attitude of learning, collaboration and entrepreneurship. The Chairman…
MTN boosts Subscribers’ Experience via CallerFeel Service
MTN Nigeria has introduced CallerFeel, an innovative service that allows subscribers display personalized messages during calls. The message which appears as a pop up notification to the caller is another…
Why African brands rank low in global rating
Research institutions and agencies over the years have come up with rankings of businesses with a view of determining their brand equity, brand perception and brand trust among other ranking…
Guinness Partners Supermarkets to Curb Underage Drinking
As part of its commitment to encourage responsible drinking in the country, Guinness Nigeria Plc. has joined hands with four leading supermarket chains in Lagos to campaign against underage drinking…
MAN Lauds BATN’s Operations, Calls for Diversified Economy
British American Tobacco Nigeria (BATN) has been lauded by the Manufacturers Association of Nigeria (MAN) for promoting high quality standards in its operating environment, consistent with international standards. This commendation…
Unilever Pledges to attract FDIs to Nigeria
Global leader in the Fast-Moving Consumer Goods market, Unilever Plc, has pledged to attract more Foreign Direct Investments (FDIs) to Nigeria while underlining the company’s commitment to growing…
BBC World Service’s bbchausa.com Start Accepting Advertising
The British Broadcasting Corporation (BBC) has introduced advertising on its Housa Service website to ramp up revenue. The move is to service key Housa-Speaking listeners outside the UK including…
Media Fuse, Dentsu Aegis Network Unveil New Partnership
THE frontiers of the Nigerian advertising industry got a boost last weekend with the announcement of a strategic partnership between a Nigerian agency, Media Fuse and a London based agency…
Unilever appoints Davido Close up Toothpaste Ambassador
Unilever Nigeria Plc, a consumer goods company, has re-launched its Closeup toothpaste brand as well as appointed Davido, a leading hip pop artiste as the official brand ambassador for…