Daily Archives: July 13, 2016

Nigeria’s Ad Spend Up By 5.2% in 2015

Nigeria’s Ad Spend Up By 5.2% in 2015

TV, Outdoor, Print Spend N39B, N20.5B, N23.7B Respectively Nigeria’s advertising industry recorded media spend of N97.9 billion in  2015 against the N93.1 billion recorded in…

EXMAN Heads To Abuja For 3rd AGM

EXMAN Heads To Abuja For 3rd AGM

Set to launch the Certified Brand Ambassador’s Programme. The Experiential Marketers Association of Nigeria (EXMAN), the sectorial grouping of all Experiential and activation agencies in Nigeria, is set to…

MTN Leads Airtel, Etisalat, Glo In 2015 Ad Spend With N4.7Bn

MTN Leads Airtel, Etisalat, Glo In 2015 Ad Spend With N4.7Bn

The telecommunications sector retained its lead position as the highest advertiser in Nigeria in 2015 with a combined total expenditure of N16.7 billion. This information is contained in the…

Pepsi Longthroat Campaign Wins OAAN’s Overall Grand PRIX Award

Pepsi Longthroat Campaign Wins OAAN’s Overall Grand PRIX Award

  Nigeria’s most inspiring brand campaign in the last 12 months, Pepsi Longthroat has won the Grand Poster Award at the 10th Outdoor Advertising Association of Nigeria (OAAN) Poster…