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Branding

Chivita 100% Wins Award For “Most Outstanding Juice Brand In Nigeria”

Chivita 100% Wins Award For “Most Outstanding Juice Brand In Nigeria”

It was an evening of celebrating iconic brands, corporate institutions and outstanding individuals who have distinguished themselves at the recently held Marketing Edge Brands and Advertising Excellence awards in Lagos…

Promasidor expresses delight at Cowbellpedia Maths qualifying exams

Promasidor expresses delight at Cowbellpedia Maths qualifying exams

Festus Tettey, Head of Marketing, Promasidor Nigeria Limited, makers of Cowbell Milk, has expressed delight at the conduct of the qualifying written examination for this year’s Cowbellpedia Secondary Schools…

Promasidor Shines With Cowbellpedia

Promasidor Shines With Cowbellpedia

Stakeholders in education sector have raised their thumbs for the seamless conduct of the 2016 Cowbellpedia Qualifying examination held nationwide on Saturday, 19th March, 2016. Obviously excited by the prospects…

BATN Foundation Revamps Cassava Processing Cottage to Boost Productivity

BATN Foundation Revamps Cassava Processing Cottage to Boost Productivity

In continuation of its policy of investing in communities to positively impact the lives of smallholder farmers across Nigeria, British American Tobacco Nigeria Foundation (BATNF) recently rehabilitated the Cassava Processing…

Konga honored with Quality Service Delivery Excellence award by ICSTM

Konga honored with Quality Service Delivery Excellence award by ICSTM

Nigeria’s largest online mall, Konga.com, has been recognized with a distinguished award from the Institute of Strategic Customer Service and Trade Management of Nigeria (ICSTM). The online mall…

Giant Beverages Limited Unveils Vitamin Water

Giant Beverages Limited Unveils Vitamin Water

Giant Vitamin Water, a breakthrough product with a range of unique variants is now available in different parts of the country. The brand, which is the first of its kind…

Hollandia 315ml Mixology Grab ‘n’ Go takes over yoghurt markets

Hollandia 315ml Mixology Grab ‘n’ Go takes over yoghurt markets

Chi Limited, Nigeria’s market leader in fruit juices and yoghurt drinks is pushing the boundaries again by introducing the new 315ml ‘Grab ‘n’ Go mixology pack. Now you can…

PR is Not Dead. Practitioners May Just be the Reason for the Gloom

PR is Not Dead. Practitioners May Just be the Reason for the Gloom

By: Ikem Okuhu Adekunle Ayeni and his BlackHouse Media released Nigeria’s first report on the PR industry Report says industry not doing too good Blames are heaped on client…

Unilever appoints Davido Close up Toothpaste Ambassador

Unilever appoints Davido Close up Toothpaste Ambassador

Unilever Nigeria Plc, a consumer goods company, has re-launched its Closeup toothpaste brand as well as appointed Davido, a leading hip pop artiste as the official brand ambassador for…

Promoting cultural tourism through brand experience

Promoting cultural tourism through brand experience

Cultural tourism has been a growing form of destination branding, and in recent times corporate brands have been identifying with such celebration in form of sponsorship for a holistic experience…